Marie Greaves, Communications Team
The first in a series of Stronger Stories from the Active Building Centre as part of Transforming Construction Challenge. It is a collaboration between the Active Building Centre and SPECIFIC IKC, and at the heart of it is the award winning Active Office.
Shifting the narrative to match the transformation
With the Transforming Construction Challenge over halfway through its funding period, it has invested in exceptional innovations that are fundamentally changing the way we are building – innovations that put the value to the end user at the heart of construction. But we know we also need to shift the narrative around UK construction and use these success stories to encourage other partners, up and down the supply chain, to adopt new manufacturing and data-driven processes – processes that will see us building more sustainably, putting long-term whole-life value ahead of short-term margins and cost savings.
The Transforming Construction team are collecting and writing these case studies using the world’s most powerful story patterns, so that they become stronger stories that drive change. These stories are housed on a digital story database so they can be accessed and shared with ease, and to ensure they align to our new transformative narrative for UK construction.
The full Stronger Story: The Active Office